From the website: “Made with apples that are 100% Canadian grown, our new cider has the same great quality we’re known for, but with a crisp taste that quenches your thirst for something different.”
- Appearance: Clear, Golden
- Aroma: Culinary Apple
- Taste: Culinary Apple, Watery
Background: It’s Molson Canadian. They made a cider.
First Taste is: Bland. This cider pours a gentle carbonation with a steady stream of micro bubbles working their way to the surface with a 1/4″ of mousse that remains to the last drop. The nose is all culinary apple with a slight note of alcohol. This sweet cider tastes very neutral/bland with culinary apple being the dominant flavour. There is no tannins or acids to speak of and generally it tastes a little watery.
What’s in it? Made WITH 100% Canadian Apples. Label wording can be tricky legal business. I’m not sure if Molson means WITH 100% Canadian Apples (as in, the juice might of touched a Canadian Apple at some point) or FROM 100% Canadian Apples. There’s a big difference. Molson Coors is too large of a company for me to suggest that they are doing anything immoral by saying WITH rather than FROM so I’ll just leave it at that…no other ingredients listed. Contains Sulphites.
Overall: This cider reminds of the type of thing developed by focus group of people that don’t drink cider, but might one day. I think if you asked most cider aficionados, they would agree that the taste of Molson Canadian Cider is the type of thing that would sell fairly well in this current market; it’s a neutral, easy drinking, non-offensive, unchallenging, generic cider. Sounds a lot like Molson Canadian Beer doesn’t it? And perhaps that’s the Molson game plan; To make the Molson Canadian of the Cider world. My question is, with marketshare slipping to craft beer, why not put something out there that challenges the marketplace instead of going for a quick cash grab? Regardless of the reason, credit to Molson for recognizing a growing cider market and taking a risk on the first non-beer product since the company was founded in 1786. That being said, this cider isn’t to my taste at all.
Would I buy it again? No. With so many other local options, I doubt that I would pick this one up again.
Where to get it? Ontario & Nova Scotia Liquor Stores are the only provinces to carry Molson Canadian Cider right now.
Rating: 4 out of 10
X-factor: Molson Canadian Cider is GREAT at picking up fruit flies. I had to wave them off like crazy while doing this review. Seriously.
Full Disclosure: I opted not to pour this cider over ice as is suggested as I wanted to pick up every last flavour…and I needed it!